Main Article Content
Abstract
The study has examined salespeople innovativeness with influence of the customer knowledge management in the organic products. The organic products are reaching the market with high health benefits. Compare the conventional products the organic products are priced slightly high because of long course of time for production. This study has focused the conceptual model with sales organizational learning framework which enhance the knowledge of sales people and develops the organizational memory for leveraging involvement for improving best performance, sales person with innovativeness Variables like (Sales People Innovativeness, Sales Team Knowledge Exchange ,Value Based Selling, Positive selling ambience) with mediator variables like customer knowledge management and Dependent variables are sales performance of organic products.