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Abstract

The study has attempted to evaluate the “investor’s awareness level and factors considered for investment in commodity markets. The study has designed three objectives, namely, to describe the demographic variables of investors, evaluated the association between demographic variables and awareness level of investors and the factors determining the investor's decision to invest in commodity markets in India. The data were collected from both primary and secondary sources. The data were collected through a structured questionnaire of 101 individual respondents. Further, secondary data were collected from books, periodicals, magazines; etc. Chi-square test was used for data analysis. The study found that majority of the investor fall in the age group 18-25 and is graduated. Mostly the respondents were male and the majority of respondent’s income was less than twenty thousand. The study suggested providing an awareness program to potential investors for creating awareness. There is a need to create awareness among different sets of investors in relation to a commodity market. The study suggests that the people who are least qualified can be informed the benefits of investments.

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