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Abstract
It is been observed that Technology plays a vital role in banking sector. Banking is termed as one of the largest financial institutions which is constantly exploring the various opportunities of technology that enables the services to provide with better customer experience and proper convenience. Mobile phone is termed as a common technology device that became a part of every individual in the information era. Mobile payment apps are also termed as an emerging alternate channel for providing the banking services.
India is termed as the second largest telecom market in the world, which is also having high potential for expanding the banking services via using mobile payment APPs. Mobile Apps have become the choice of millions of people. The main objective of this study is to identify the Reasons for opting mobile payment apps by women.